public relations & marketing communications

Author: Susan


Massage Envy and KC Royals to Attempt Guinness World Record Sept. 17: Most People Being Massaged

Here’s one of my most recent news releases. Come join us Saturday!  Kansas City, Mo. … Summer and baseball season will soon be winding down, the perfect time for a …

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KidsAndCars.org launches national safety awareness program

In June I volunteered to start helping KidsAndCars.org publicize information to save children from dangers in and around cars — heat stroke from being left in a car or getting …

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KidsAndCars.org warns against leaving children in hot vehicles this summer

News Release KidsAndCars.org 2913 W. 113th St., Leawood, KS 66211 (Greater Kansas City)Office: 913-327-0013, Fax: 913-327-0014, www.KidsAndCars.org Contacts: Janette Fennell, 913-327-0013 or Janette@KidsAndCars.orgwww.KidsAndCars.org <http://www.kidsandcars.org/> Susan Pepperdine, 913-262-7414, cell 913-205-5304 or …

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A Rose by Any Other Spelling…Is Not a Rose

It’s something of a curse to care about correct spelling and word usage. It’s like the proverbial fingernails on the blackboard to see words misused…especially by those with college degrees. …

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Presenting the Book, ‘Tour Guide to Missouri’s Civil War’

Through my grandmother Elizabeth Vandiver Selby, my family has a link to Missouri’s history. Her ancestor Willard Vandiver was the Missouri senator who in 1899 said, “I’m from Missouri. You …

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Turning the Page on a Year in Books: 2010

It’s been another great year in books. In varying degrees, they were entertaining, educational or enlightening. Often all three. I also joined another book club at midyear, bringing my total …

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Honoring Pearl Harbor Survivors on the 69th Anniversary

Dec. 7, 2010, marked the 69th anniversary of the attack on Pearl Harbor. I spent over a week working on publicity for our local survivors. Our Mission, Kan., event went …

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Great News! Layne Christensen Helps in Chilean Miner Rescue

This is what I love about public relations! On Saturday, Oct. 9, I received the call I’d been waiting for. The CEO of Layne Christensen, my client of 18 years, …

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Using PR to Promote Book by Former K-State President

Once again public relations is proving to be an effective communications and sales tool, in this case to promote the book written by a former president of Kansas State University. …

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“If it were my own money, would I spend it on this project?”

For years I have asked myself this question before making a recommendation to a client. In fact, I included it in a brochure to promote my newly founded business in …

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